Category: Counsel Cast

What’s Next With AI for Law Firms?

What’s Next With AI for Law Firms?

Buying AI tools isn't enough if your firm lacks the strategic foundation underneath them. Jessica Aries and Karin Conroy explore how law firms can move beyond basic prompts to build…
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Is Intake Undoing Your Marketing?

Is Intake Undoing Your Marketing?

Qualified leads are calling your firm, but what happens in the first 15 minutes decides if they hire you or a competitor. Learn how to fix your legal intake process.
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Why Podcasts Win in the AI Era

Why Podcasts Win in the AI Era

As AI floods the internet with content, human voice and trust are rising in value. Learn how law firm owners can leverage podcast guesting to build authority.
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How AI Search Rewards Real Human Expertise

How AI Search Rewards Real Human Expertise

AI is changing search by prioritizing genuine expertise over old-school tactics. Founder and CEO of Service Stories and ex-Google ethicist Joe Toscano explains how professionals can win by being authentic.
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